Latest Episodes
8
Audience-First: the New Standard for Marketing Growth w/ Rachel Bascom, Head of Content Marketing @ 97th Floor
Most marketers think they know their audience — but they stop at surface-level demographics and wonder why their campaigns plateau. In this conversation, Rachel...
7
How to Turn AI Potential into Performance w/ Aby Varma, Founder and Principal at Spark Novus
CMOs are more optimistic about AI than ever—yet many organizations are still stuck at the starting line. In this episode, Aby Varma, founder of...
6
How to Lead Your Team Through the AI Shift w/Nick Cawthon at Gauge
In this conversation, Pax and Nick Cawthon explore the evolution of technology, particularly focusing on the impact of AI on workplaces and team dynamics....
6
SEO at Scale: Lessons from Disney, Realtor.com, and ESPN w/ Patrick Kajirian, Senior Product Manager of SEO at Walmart
In this conversation, Patrick Kajirian shares his extensive experience in enterprise SEO, particularly in large organizations like Walmart and Disney. He discusses the unique...
4
How to Actually Be a Data-Driven Marketer (Without a Data Team) w/Growth Advisor Gallant Chen
Everyone wants to be “data-driven.” But what does that actually look like when you’re a marketer without a data warehouse, a team of analysts,...
3
How to Turn Customer Insight into High-Converting Copy with AI w/ Chris Silvestri, Founder and Conversion Copywriter @ Conversion Alchemy
If your messaging isn’t clicking, your conversions won’t either. In this episode, we’re joined by Chris Silvestri—conversion copywriter, SaaS strategist, and founder of Conversion...